Wednesday One Thing - Necessity or Creativity?

"Necessity is the mother of invention." Sure. Fine. Necessity gave us the wheel, the plow, the spreadsheet. Very useful. Very tidy. Necessity is a comfortable parent — it has a problem, it wants a solution,...
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Wednesday One Thing - You Bought It. You Don't Own It.

Wednesday One Thing - You Bought It. You Don't Own It.

 


    You Bought It. You Don't Own It.     JOHN DEERE   Picture this. You drop half a million dollars on a tractor. Half a million. It's sitting in your barn, it's got your name on the loan, and it...
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Wednesday One Thing - We Don't Have a Word For It

Wednesday One Thing - We Don't Have a Word For It

              We have a word for alcohol addiction: alcoholic. We have a word for nicotine: smoker. We have a word for opioids: addict. Every one of those affects about 1 in 10 Americans. We don't have a word for...
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Wednesday One Thing - Why Are We So Afraid to Learn?

Wednesday One Thing - Why Are We So Afraid to Learn?

              Why Are We So Afraid to Learn?   I don't know a single person on the left who will watch Fox News. I don't know a single person on the right who will watch CNN. Suggest it, and watch what happens....
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Santa Claus is exactly as real as Democracy

Santa Claus is exactly as real as Democracy

Me at age 11 leading my hometown (Hart Michigan) Bicentennial parade.                       Santa Claus is exactly as real as Democracy   Both were invented to control your behavior. Neither has ever existed...
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Wednesday One Thing - 250 Years of American Genius

Wednesday One Thing - 250 Years of American Genius



WEDNESDAY ONE THING  ·  FOURTH OF JULY EDITION 250 Years of American Genius This Fourth of July, skip the small talk about hot dogs and fireworks for a second. Talk about this instead. In 250 years,...
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Wednesday One Thing - The scam of MLB and NFL, and why are you paying for it?

Wednesday One Thing - The scam of MLB and NFL, and why are you paying for it?

Let's talk about the most audacious con in the history of American commerce. It's not crypto. It's not a Ponzi scheme. It's MLB baseball and NFL football — and you, my friend, are the mark. Here's how the hustle works....
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Wednesday One Thing - A.I. and Permission Base




AI walked into your life like it owned the place. Because it does now. Nobody knows what's coming next. But here's the thing — neither did anyone standing in line in San Francisco in...
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Wednesday One Thing - The Difference Between Forgotten and Forever

Wednesday One Thing - The Difference Between Forgotten and Forever





The Difference Between Forgotten and Forever Evolution spent 300 million years perfecting the human eye. It put them side by side. Horizontally. So you could spot the lion coming from the left...
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Wednesday One Thing - The Greatest Marketing Line Ever Invented

Wednesday One Thing - The Greatest Marketing Line Ever Invented

The Greatest Marketing Line Ever Invented. It's two characters. It's changed everything. And you fall for it every single day. You think you're smart. You've got a college degree, maybe two. You read. You research. You...
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Wednesday One Thing - You're Freaking Out About Gas. The Data Says Calm Down


You're Freaking Out About Gas. The Data Says Calm Down
Dear {{full_name}}, Everyone's losing their minds at the pump right now. Social media is on fire. Your neighbor won't shut up about it. Politicians...
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Wednesday ONE Thing.   Soda got HUGE!    Volume 1 Issue 1

Wednesday ONE Thing. Soda got HUGE! Volume 1 Issue 1

  SODA GOT HUGE (just like us)     In 1976 I was 11 and Seven Eleven introduced the amazing BIG GULP!   It was an incredibly huge 32 ounces of sugary joy.  2.6X the size of a can regular can of soda, the BIG GULP was...
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What's in a Name

What's in a Name

You would never order it if it was on the menu as what it actually is. Let's start with veal. If a restaurant menu said "Baby cow, raised in a crate so small it cannot turn around, specifically so its muscles never develop,...
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Wednesday One Thing - Balls and Strikes

Wednesday One Thing - Balls and Strikes



Balls and Strikes





Balls and Strikes
The National League was started in 1876,  150 years ago.  And for 150 years, every call in every game by every umpire has been 100%...
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Wednesday One Thing - The Inconvenient Truth About "An Inconvenient Truth"

Wednesday One Thing - The Inconvenient Truth About "An Inconvenient Truth"


The Inconvenient Truth About "An Inconvenient Truth" This Sunday marks 20 years since Al Gore told us the world was ending. So how'd that work out? This Sunday, May 24th, you're going to fire up the grill, crack...
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Wednesday One Thing - Nine million followers. Zero new viewers. The social media lie finally has a receipt.


Nine million followers. Zero new viewers. The social media lie finally has a receipt.

Dear {{full_name}},
I've been saying this for years. Fifteen years, actually, while managing digital media for...
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Wednesday One Thing - Revenge And Reward

Wednesday One Thing - Revenge And Reward

Part three of seven from the album "Circle of Sovereignty" The story: Revenge must be achieved   There must be great consequences for causing the pain and loss of death.  And, it must be more than that.  Whatever it...
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Wednesday One Thing - Courtship

Wednesday One Thing - Courtship

At the new land, a new attraction is found, which produces excitement and new potential.  Can new love be attained?  The courtship begins. CLICK HERE TO PREVIEW TO STREAM

To Download and...
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Wednesday One Thing - Journey Of Unknown Consequence

Wednesday One Thing - Journey Of Unknown Consequence

Part four of seven from the album "Circle of Sovereignty"

The Story: Death has been revenged, but great emptiness and loneliness continues.  To produce a cure, life cannot continue at the land where the...
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Wednesday One Thing - New Death

Wednesday One Thing - New Death





Part two of seven from the album "Circle of Sovereignty"   The story:   A shocking and unexpected death occurs, caused by an new enemy.  In death, finality claims the departed completely. But for the...
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Wednesday One Thing - How Can We Mourn the End of Something We Never Had?

 


    How Can We Mourn the End of Something We Never Had?   Every time I scroll through my feed I see it. Pundits, politicians, your neighbor with the yard signs — everyone screaming that democracy is...
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Wednesday One Thing - Is all News 100% accurate?

Wednesday One Thing - Is all News 100% accurate?

Is all News 100% accurate? Yes. Because it is “News.”   News means it is new.  The word "news" originates from the late Middle English period, around the 14th century. It’s derived from the Old French "nouvelles"...
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Wednesday One Thing - Social media is as easy as buying a lottery ticket.

Wednesday One Thing - Social media is as easy as buying a lottery ticket.

Want to get rich overnight?  Simple, just buy a lottery ticket.   Want internet fame and fortune?  Simple, just make a viral video.     Except that is almost never going to happen.  No, that is not right, it is never...
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Does your $188 TV cost you $2,720?

Does your $188 TV cost you $2,720?




Does your $188 TV cost you $2,720?


Maybe. Let’s look at the math. It is widely accepted that the data we each produce during a lifetime is worth at least $100,000 The average...
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Wednesday One Thing - The journey from macaroni and cheese to macaroni and cheese.

Wednesday One Thing - The journey from macaroni and cheese to macaroni and cheese.

                                                       It’s hard to find a kid that will eat fantastically delicious homemade macaroni and cheese.  They all want Kraft macaroni and cheese.  So much so that Applebee’s,...
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Wednesday One Thing - Lies spelled with a P = Polls

Wednesday One Thing - Lies spelled with a P = Polls

The average network TV news poll is only of 1,200 people. 156,302,318 people voted in the last Presidential election. 1,200 people is 0.000768% of the total voters. Another way to understand that is it is just one...
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Wednesday One Thing - The need for a 27th letter

Wednesday One Thing - The need for a 27th letter

The Need for a 27th Letter Bow Does it mean a decorative knot?  Like a ribbon? Does it mean the front part of a ship? Does it mean the act of bending forward in respect or greeting? The answer is yes, because...
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We don’t let 8 year olds drive cars, so why do we do this….

We don’t let 8 year olds drive cars, so why do we do this….

There is not much that we all agree on, but in most of America, we all agree that 16 years old is the minimum age to get behind the wheel and start driving a car.  But what would seem crazy is letting someone that is...
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Wednesday One Thing - The Value of Owning VS Sharing Your Fans or Customers

Wednesday One Thing - The Value of Owning VS Sharing Your Fans or Customers

Market capitalization is the value of the number of shares a company has sold times the current price of a single share of stock.  Example:  If company sold 10 shares of stock at $10 each, that company's market...
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Witches became Witch Doctors

Witches became Witch Doctors

Witches became Witch Doctors...what happens next...

The witch became the witch doctor. The witch doctor became the physician. The physician is becoming the overseer… and soon, largely the...
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